Looking to travel to Arizona and looking for hotels? Azcentral.com is a top-ranked newspaper-affiliated Website serving the Phoenix DMA, is working with Alliance Reservation Systems of Phoenix to improve the site’s hotel-booking interface. The new booking engine will allow consumers to filter hotel searches by price class, brand, amenities, and proximity to landmarks or street addresses, and will plot the search results on Google maps. It also will allow the Web staff to incorporate links to specific properties within stories that may mention them.
The reservation system run by Alliance encompasses more than 45,000 properties worldwide, but azcentral.com’s primary focus is Arizona Hotels. Plans call for preset city searches in azcentral.com’s city guides so that only hotels within the guide’s area of coverage will be listed. Searching for hotels from the Phoenix guide would automatically limit the search to Phoenix, searches from the Sedona guide would limit the search to Sedona, and much more.
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